"Parents located in the northern part of London seeks an remarkable and qualified instructor to support their most junior child on his initial journey to turning into an British gentleman."
Looking at this advertisement, you might easily miss the term "initial stages" as just figurative language.
Yet, it could be the most important aspect of this unique employment listing, as it seeks to recruit a teacher for a 12-month-old.
Hundreds of submissions have already been submitted since the unidentified family advertised their search for the £180,000 per year tutor, who has to be "someone very special".
During the past few weeks, the advert has attracted interest across the news, with numerous questioning why?
Progressive Approach
A tutoring expert, head and founder of Tutors International, which is helping the family in their quest, said that despite first scepticism, he viewed the idea "forward-looking", and "progressive".
When he spoke with the family, he mentioned they appreciated the atypical character of their requirement, and how immature their son is.
However, they clarified that they "were unwilling to delay any longer" to get a tutor, as they had waited until their older child was five, and by that stage "cultural influence had by then taken hold".
What exactly does the family mean by "cultural bias"?
It's "all-encompassing", he answered. "The way you eat, the way you speak".
He stated the firstborn had adopted "very nuanced, non-verbal cues" from the family, and had taken on their cultural norms. The family told the consultant they did not want history to happen again with their younger child.
The intention: To hire a English tutor, who must speak with standard English accent, to influence the baby right from the beginning.
Osmotic Learning
"A great deal of the learning at the outset here is somewhat acquired indirectly," stated the expert.
It's via this subtle influence that the family are expecting the child will pick up the British traits they want to instil.
He noted the tutor needed to be somebody who attended "prestigious academies – comparable categories of schools as the family hope to send their son to".
"The instructor simply needs to be the suitable individual, they'll be doing things they don't even know they're doing, simply by nature," he added.
Money No Object
The family informed the expert the chosen tutor should ideally also have familiarity of or passion in horse riding, skiing, creative fields and instrumental training so as to shape the child in a wide range of interests.
Additionally though, he said the family desired the tutor to register the child on a selection of classes so the child would be "equestrian training and picking up an musical instrument by the time they are around three years old".
In the family's perspective, assisting their son develop into a "UK sophisticate" will bring about success and provide access.
"For all the rights and wrongs of that, because it's definitely a class statement," he adds.
But, in spite of all this tutelage in "UK identity", could the child absorb what is termed cultural leaning from the globally influenced family he resides with regardless?
"Yes", said he. "The family know this may not work, but they've just taken the perspective of, 'why not attempt it and we should start as soon as we can', because the cost of it is irrelevant," he said.
Idealistic and Unrealistic
Several in the private teaching field who express those reservations.
An education leader, head and founder of Blue Education, who also offer individual instructors, commented that "the process of becoming bicultural, or in fact, forming one's identity, is something that must be lived into, not designed."
Peter explained that he had moved from the Far East to the Britain at the time of childhood, and had been educated knowing and embodying two backgrounds. He progressed to study at a prestigious UK institution.
"The notion that a single person can serve as a living vessel of UK identity, a person who can somehow transfer the attributes of a British gentleman to a infant child, seems to me idealistic and unfeasible," he commented.
"From my perspective, employing a typically British tutor from infancy will does not necessarily produce the result they want.
"I did not have that kind of mentor, and nevertheless I have been privileged enough to enjoy several of the experiences they aspire for their son."
He added: "The reality is, self-identity cannot be forced from the outside; it must be embraced, and it must originate internally."
Buying Britishness
Naturally, English culture is something Adam believes can be instructed – and sold.
"I think the situation that the world views us in this light is something that we should be cherishing|valuing|appreciating
